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In June this year OLT started a new Social Media Campaign, we are proud to say it's going well. There are new OLT profiles on Pinterest and Instagram, so be on the lookout for our postings on those platforms. Our strategy in the media is to create consistent, helpful and interesting content that keeps people engaged. The goal is to grow our membership base by creating interest online to draw in new visitors to the park who in turn become members. We have gained a considerable reach online in just a few short months. Our Facebook and Twitter pages have a potential reach of over 20K! We have a blog on Blogger for the Trail Guide which has had over 3000 views.





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